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First Fox Blu-ray 3D Retail Release is Likely Gulliver’s Travels

2.28.2011

Fox Home Entertainment appears poised to enter the Blu-ray 3D retail market on April 19 with the release of Gulliver’s Travels starring Jack Black and Amanda Peet.

Listings for Gulliver’s Travels on Blu-ray and a separate sku for Blu-ray 3D appeared at Amazon.com during the past week. The Blu-ray 3D version has an SRP $10 more than the Blu-ray version at $49.99 versus $39.99.

Though Fox has yet to formally announce their entrance into the standalone Blu-ray 3D market, the fact that these listings have active pre-order links suggest that retailers have already been notified of their upcoming arrival. The official announcement will be passed along once it’s made.

Last year Fox offered Ice Age: Dawn of the Dinosaurs on Blu-ray 3D as part of a summer Panasonic 3D starter kit that also included Coraline on Blu-ray 3D. Universal has since released Coraline individually on Blu-ray 3D this past summer. Ice Age: Dawn of the Dinosaurs on Blu-ray 3D is still exclusive to the Panasonic starter kit making Gulliver’s Travels the first Fox film to be released individually at retail.

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Specification for Naming VFX Image Sequences Released

ETC’s VFX Working Group has published a specification for best practices naming image sequences such as plates and comps. File naming is an essential tool for organizing the multitude of frames that are inputs and outputs from the VFX process. Prior to the publication of this specification, each organization had its own naming scheme, requiring custom processes for each partner, which often resulted in confusion and miscommunication.

The new ETC@USC specification focuses primarily on sequences of individual images. The initial use case was VFX plates, typically delivered as OpenEXR or DPX files. However, the team soon realized that the same naming conventions can apply to virtually any image sequence. Consequently, the specification was written to handle a wide array of assets and use cases.

To ensure all requirements are represented, the working group included over 2 dozen participants representing studios, VFX houses, tool creators, creatives and others.  The ETC@USC also worked closely with MovieLabs to ensure that the specification could be integrated as part of their 2030 Vision.

A key design criteria for this specification is compatibility with existing practices.  Chair of the VFX working group, Horst Sarubin of Universal Pictures, said: “Our studio is committed to being at the forefront of designing best industry practices to modernize and simplify workflows, and we believe this white paper succeeded in building a new foundation for tools to transfer files in the most efficient manner.”

This specification is compatible with other initiatives such as the Visual Effects Society (VES) Transfer Specifications. “We wanted to make it as seamless as possible for everyone to adopt this specification,” said working group co-chair and ETC@USC’s Erik Weaver. “To ensure all perspectives were represented we created a team of industry experts familiar with the handling of these materials and collaborated with a number of industry groups.”

“Collaboration between MovieLabs and important industry groups like the ETC is critical to implementing the 2030 Vision,” said Craig Seidel, SVP of MovieLabs. “This specification is a key step in defining the foundations for better software-defined workflows. We look forward to continued partnership with the ETC on implementing other critical elements of the 2030 Vision.”

The specification is available online for anyone to use.

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