News Stories

Next-Gen 3D: Smartphones and Tablets Enter the Next Dimension

[Apple Hot News]

For all the talk of 3D TV sales, mobile platforms (read: smartphones and tablets) are poised to grow the 3D market faster than TV. My prediction is that in the near future, 3D technology will evolve to the point where it will allow for easy migration of 3D content between web and mobile to large screens. 3D will be both in our homes and in our hands, changing the way that advertising, television, and online content tell stories and engage viewers. Rest assured, the future of TV is more TV. It is bigger, cheaper, mobile, higher resolution and in 3D.

Bottom line: We are not getting to the Star Trek holodeck without going through stereoscopic content delivery. 3D is simply the first stepping-stone to immersive, interactive mobile content delivery.

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