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Broadcasting & Cable covers the Panasonic sponsorship of ETC’s 3D project

Elsewhere on the 3D front, Panasonic announced that it will work with Anschutz Entertainment Group (AEG) to create a 3D production studio at AEG’s L.A. Live complex in Los Angeles and that it will collaborate with the Entertainment Technology Center at the University of Southern California to study the psychophysical effects of 3D viewing in the home and create production guidelines for 3D content.

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To advance technology and innovation within the entertainment industry
To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues
To understand the impact of technology on the consumer experience and the creative process
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To provide insight about emerging consumer habits
To convene industry peer groups and partners to share knowledge and experience
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To help identify new business models for the entertainment industry
To improve the consumer experience and advance the art of entertainment as the 21st century unfolds

Broadcasting & Cable covers the Panasonic sponsorship of ETC’s 3D project

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