Product Cycles
Students weigh in on quickening product cycles.
Students weigh in on quickening product cycles.
Postgraduate Content Consumption
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Students consider buying cable and big screen TVs after they graduate. Also, they discuss the effectiveness of advertising on Facebook.
How do you find new shows or movies?
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USC Students show that they still learn about new content from advertising.
Microsoft Kinect and Gestural Interfaces This movie requires Adobe Flash for playback.![]()
USC students have mixed feelings about the Microsoft Kinect in particular and the future of gestural interfaces in general.
iPhone vs. Android This movie requires Adobe Flash for playback.![]()
NextGen consumers debate the merits of the dueling smartphones: the iPhone vs. the Droid. And it’s interesting how little the masses know about Android’s market dominance.
Physical Copies vs. Digital Copies
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Students express their feelings about owning physical copies of their media.
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USC students list all of the non-iPad tablet PCs they have heard about and discuss their thoughts on these devices in general.
The ETC asks students what their dream entertainment setup would look like.
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NextGen Perception of CES 2011
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Students share what they know about the annual Consumer Electronics Show, inlcuding what they heard about this year’s edition.
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It’s the holiday season, so we ask college students what’s on their wish lists. The answers are varied, but everyone hopes that there will be more on the market after the Consumer Electronics Show in January.
Follow the ETC