Entertainment Technology @ CES
Brought to you by the Entertainment Technology Center @ USC
Thursday, January 7th 2010, Las Vegas Convention Center
At CES 2010, ETC hosted a day of sessions on Day 1 of the show to lay out the most important issues surrounding entertainment and technology. See summaries of the sessions by clicking the session titles below.
ETC also had a team on the ground chronicling the most critical trends and product introductions
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3D for the home, over-the-top services and mobile distribution of content are some of the most pressing issues and opportunities facing the entertainment industry. The Entertainment Technology Center brings together the major Hollywood studios, consumer electronics and technology/services companies to collaborate on solutions for next-generation content delivery. Please join us as senior executives from the content and CE industries discuss the future of entertainment creation, distribution and consumption.
Topics include—
· 3D Creatives Panel—Learning on the Frontlines
· 3D Distribution—Delivering 3D to the Home and Beyond
· Emerging 3D Devices – Avoiding the Format War
· Over-the-Top Services – The Changing Face of Digital Delivery
· Trends in Mobile Entertainment
Sessions:
Research Report: 3D TV Consumer Trends [read panel summary] 10–10:15 a.m. Thursday, January 7 LVCC, North Hall N260 Last year the CEA and Entertainment Technology Center (ETC) conducted a groundbreaking consumer survey that revealed consumer attitudes toward 3D in the home. In this session, ETC and CEA discuss the second-year data on consumer trends in the at-home 3D marketplace. Presenters David Wertheimer – CEO and Executive Director, Entertainment Technology Center Shawn DuBravac – Economist, Consumer Electronics Association 3D Creatives Panel—Learning on the Frontlines 10:20–11:10 a.m. Thursday, January 7 LVCC, North Hall N260 With over 100 years of 2D production experience to draw from, directors and producers have a trove of proven techniques to create 2D content. The rules for creating compelling 3D content are still being written. Join top 3D creatives as they discuss what they’ve learned about working in 3D. Moderator Buzz Hayes – Senior Producer, Sony Imageworks Panelists Habib Zargarpour – Senior Art Director, EA Phil McNally – Stereographer, Dreamworks Steve Schklair – CEO, 3ality Digital Ted Kenney – Stereographer, 3ality Digital 3D Distribution—Delivering 3D to the Home and Beyond 11:20 a.m.–12:10 p.m. Thursday, January 7 LVCC, North Hall 3D is moving from the theater into the living room. Delivering 3D via Blu-ray, cable, digital broadcast/satellite,and the Internet presents new challenges for the industry. Explore the world of 3D distribution with the technologists who are making home-centered 3D a reality. Moderator Wendy Aylsworth – SVP Technology, Warner Bros. Panelists Benn Carr – V.P. New Technology, The Walt Disney Company Chuck Pagano – CTO, ESPN David Broberg - Vice President, Consumer Video Technology, CableLabs Walt Husak – Dolby Brian Lenz – Director of Product Development, Sky - British Sky Broadcasting Ltd Mark Ely – Exec. Vice President of Strategy, Cinema Now/Sonic Solutions Emerging 3D Devices—Avoiding the Format War 12:20 a.m.–1:10 p.m. Thursday, January 7 LVCC, North Hall A new set of 3D-capable devices is emerging at CES and at retail. Hear from the visionary product designers and business leaders who are bringing these devices to market, and deepen your understanding of the issues and opportunities these devices will bring. Moderator Richard Doherty – Research Director, The Envisioneering Group Panelists David Naranjo – Director of Product Development, Mitsubishi Electric Eisuke Tsuyuzaki – CTO, Panasonic Josh Greer – President, RealD Christos Lagomichos – Exec. VP of Home Business Nandhu Nandhakumar – SVP Advanced Technology, LG Electronics Finding Digital Video: The Future of Distribution Metadata 2:10–2:20 p.m. Thursday, January 7 LVCC, North Hall The expansion of online video content requires better metadata to ensure that consumers can find the programs they’re seeking. KC Blake will give an overview of the ETC’s efforts, in conjunction with major Hollywood studios, to streamline the creation and transmission of this data to current and future digital service providers and CE devices. Presenter KC Blake – Director of Business Development, Entertainment Technology Center Connected TV’s and Devices: The Changing Face of Digital Delivery 2:30–3:20 p.m. Thursday, January 7 LVCC, North Hall “Over-the-top services” deliver entertainment over the Internet and create opportunities for content creators to engage with their audiences in new ways. This panel of studio and CE executives discusses the emerging services and technologies that will enable consumers to discover and view content. Moderator David Wertheimer – CEO and Executive Director, Entertainment Technology Center Panelists JB Perrette – President, Digital Distribution, NBC Universal Russ Schafer – Senior Director, Product Marketing, Yahoo Connected TV and Desktop Sean Doherty – CEO, channels.com Thomas Gewecke – President, Digital Distribution, Warner Bros Matthew McRae – VP of Products, Vizio Trends in Mobile Entertainment 3:30–4:30 p.m. Thursday, January 7 LVCC, North Hall Next-generation mobile networks (LTE, WiMAX) will enable vehicles, digital signage and a variety of CE devices. The “cloud” will free consumers from many existing constraints and open even greater possibilities for mobility. To maximize the potential, mobile devices must take advantage of the new synergy with “the cloud.” Moderator Steve West - Emerging Technology and Media, Alcatel Lucent Panelists Glenn Lurie – President, Emerging Devices & Resale, AT&T Anne Schelle – Exec. Director, OMVC (Open Mobile Video Coalition) Ken Plotkin – CEO, Hauppauge Digital Dan Dodge – CEO, QNX Software Systems Roger Sanford – Exec. Producer, VP Media Service, Mediatile Scott Burnett – Director, Digital Convergence, IBM Mitch Singer – CTO, Sony Pictures, President, DECE
What to see at the show:
We're gearing up for CES 2010, where we will give you a real-time listing of the entertainment-related products you need to see at the show! If you have 30 minutes, one hour, or a few days, we will help you make sense of Entertainment @ CES. Please sign up to be on the list to get the updates from ETC!


