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CEDIA Expo 2010 By the Numbers

CE pros are generally skeptical about 3D home theater technology /

-12%: Attendance was down this much at CEDIA Expo 2009, checking in at just over 20,000, but it seems poised to return to growth in 2010. Commercial-focused electronics installation tradeshow InfoComm 2010, for instance, was up 10 percent to 32,001 attendees, making it the second largest InfoComm ever after two years of depleted shows. The prediction here is that CEDIA Expo will rebound similarly.
$299: For this flat rate, CEDIA Expo attendees can take as many training sessions as they can cram into their brains (except for full-day workshops). The CEDIA “Members Only Educational Pass” grants admission to unlimited courses and electives. According to CEDIA, the flat rate translates to savings of $121, $331 and $541 for taking two, three and four classes, respectively. That’s respectable savings. Of course, space is limited and you have to pre-register for the courses. Read: 5 Must-Take Classes at CEDIA Expo

3: This many dimensions promise to be on display just about everywhere on the CEDIA Expo show floor. CE pros are generally skeptical about 3D home theater technology and it will be interesting to see if opinions change after manufacturers throw what is sure to be a four-day 3D love fest.

$11.99: Attendees might be able to save this amount – the approximate cost of Dr. Scholl’s Massaging Gel insoles – given that CEDIA has tweaked its showfloor layout from last year’s. The 2010 show will use only the two large halls closest to the entrance near many of the area’s downtown hotels. Many 2009 attendees complained about having to trek the full length of the 1.4 million-square-foot Georgia World Congress Center to reach what essentially was the main exhibit hall. Attendees taking buses to the show this year, however, might have a similar problem since they’ll be dropped off in front of last year’s main exhibit hall.

4: This many tracks – sustainable lifestyles, home health, residential communications and home entertainment – are featured in CEDIA Technology Council’s Future Technology Pavilion. Included will be a multiroom exhibit that resembles separate room vignettes in a home. The pavilion is sponsored by Acoustic Innovations, D-BOX, Digital Projection International, Stewart Filmscreen, Eaton, Grand Care Systems, Sunpower, XpanD and Triad Speakers.

Georgia World Congress Center
Tradeshow Hours
Wednesday, Sept. 22: 8 a.m.–6 p.m.
Thursday, Sept. 23: 10 a.m.–6 p.m.
Friday, Sept. 24: 9 a.m.–6 p.m.
Saturday, Sept. 25: 9 a.m.–5 p.m.
Sunday, Sept. 26: 10 a.m.–3 p.m.

By CE Pro Editors, Sept. 17, 2010

link to post: http://www.cepro.com/article/cedia_expo_2010_by_the_numbers/

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Specification for Naming VFX Image Sequences Released

ETC’s VFX Working Group has published a specification for best practices naming image sequences such as plates and comps. File naming is an essential tool for organizing the multitude of frames that are inputs and outputs from the VFX process. Prior to the publication of this specification, each organization had its own naming scheme, requiring custom processes for each partner, which often resulted in confusion and miscommunication.

The new ETC@USC specification focuses primarily on sequences of individual images. The initial use case was VFX plates, typically delivered as OpenEXR or DPX files. However, the team soon realized that the same naming conventions can apply to virtually any image sequence. Consequently, the specification was written to handle a wide array of assets and use cases.

To ensure all requirements are represented, the working group included over 2 dozen participants representing studios, VFX houses, tool creators, creatives and others.  The ETC@USC also worked closely with MovieLabs to ensure that the specification could be integrated as part of their 2030 Vision.

A key design criteria for this specification is compatibility with existing practices.  Chair of the VFX working group, Horst Sarubin of Universal Pictures, said: “Our studio is committed to being at the forefront of designing best industry practices to modernize and simplify workflows, and we believe this white paper succeeded in building a new foundation for tools to transfer files in the most efficient manner.”

This specification is compatible with other initiatives such as the Visual Effects Society (VES) Transfer Specifications. “We wanted to make it as seamless as possible for everyone to adopt this specification,” said working group co-chair and ETC@USC’s Erik Weaver. “To ensure all perspectives were represented we created a team of industry experts familiar with the handling of these materials and collaborated with a number of industry groups.”

“Collaboration between MovieLabs and important industry groups like the ETC is critical to implementing the 2030 Vision,” said Craig Seidel, SVP of MovieLabs. “This specification is a key step in defining the foundations for better software-defined workflows. We look forward to continued partnership with the ETC on implementing other critical elements of the 2030 Vision.”

The specification is available online for anyone to use.

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