
Digital Town Square
Business of VR Workshop
One hundred and four business people with direct involvement in Virtual Reality attended The Business of VR workshop co-produced by ETC and the Advanced Imaging Society.
Over the course of the afternoon the attendees heard seven 10-minute presentations, participated in one of four moderated discussion groups, and had the opportunity to experience seven VR demos while networking. The event was held at the Skirball Center, Los Angeles, on November 17, 2015.
The program provided attendees with perspective, discussion and experiences beginning with seven 10-minute presentations. While the majority of the presentations focused on content and platforms, Schuyler Moore delivered a provocative array of potential legal issues that few in the audience had heretofore considered.
Following the meeting, VR and AR Initiative Leader Phil Lelyveld published a comprehensive summary of the presentations and group discussions that explored location-based entertainment, platforms and money, content and money, and big picture strategy.
Over the course of the afternoon the attendees heard seven 10-minute presentations, participated in one of four moderated discussion groups, and had the opportunity to experience seven VR demos while networking. The event was held at the Skirball Center, Los Angeles, on November 17, 2015.
The program provided attendees with perspective, discussion and experiences beginning with seven 10-minute presentations. While the majority of the presentations focused on content and platforms, Schuyler Moore delivered a provocative array of potential legal issues that few in the audience had heretofore considered.
Following the meeting, VR and AR Initiative Leader Phil Lelyveld published a comprehensive summary of the presentations and group discussions that explored location-based entertainment, platforms and money, content and money, and big picture strategy.
Speakers and participants
Jeffrey Greller
Digital Agent with a Focus on VR, WME|IMG
Seth Shapiro
Principal, New Amsterdam Media / USC SCA Adjunct Professor / Governor, Interactive Media Peer Group, Television Academy
Brian Furano
Director of River Studios, Venture Advisor for VR focused Rothenberg Ventures
Eunice Shin and Anthony Borquez
Director, Manatt Digital Media; Founder and CEO, Grab Games
Clifton Dawson
CEO, Greenlight VR
Schuyler Moore
Partner, Stroock & Stroock & Lavan


