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AnnouncementsWednesday, January 25, 2012· Updated July 10, 2026· 1 min read

Graphics for 3DTV: Are We There Yet?

Phil Lelyveld

Entertainment Technology Center

[TV Technology]

TV graphics designers have been rendering 3D graphics for 2D TV (HD and SD) for years. Typically, the 3D graphics are created inside a virtual 3D world in their computers. These 3D images are then converted so that they still appear to be three-dimensional when viewed on a 2D TV screen.

“3D graphics and animation capabilities are a standard feature on Chyron’s two-channel HyperX3 on-air graphics systems, and since most of the graphics are already designed in 3D, broadcasters can take them to air even more quickly,” says Jim Martinolich, Chyron’s vice president of Integration Technology for Chyron in Melville, NY. …

ESPN: LESSONS LEARNED

With over 170 3D sports telecasts to its credit, ESPN knows a lot about live 3DTV broadcasting. That’s not all: As a regular user of 3D graphics products made by Vizrt and Pixel Power (Brandmaster), ESPN knows a great deal about the conflicts that can occur between 3D graphics and 3D video. …

Read the full story here; http://www.tvtechnology.com/article/graphics-for-dtv-are-we-there-yet/211355

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