News Stories

3D technology becomes mainstream at CES 2012

[Screen Digest]

Based on this year’s International CES, 3D is no longer the headliner technology that it was a year ago. This does not mean that the industry has given up on 3D, but rather that 3D is now, as predicted, a standard feature of high-end home entertainment products. Both Samsung and LG separately said that over half of their respective 3D screen models in 2012 support 3D, while Panasonic claimed that for new models announced in 2012, 93 per cent of plasma displays, 40 per cent of LCD TVs and four out of six new Blu-ray players are 3D capable. On the content side, an increasing number of new blockbusters movies are now filmed in 3D, screened in 3D theatres and will be released on BD3D for home video audience. Now it is up to the marketing teams to try to convince consumers that the technology is worth investing in.

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Sony ups reliance on LG for LCD screens

[zdnet asia]

Japanese electronics giant Sony has increased its dependence on liquid crystal display (LCD) screens from Korean company LG, following a split from a previous partnership with Samsung Electronics in October last year.

LG Display is shipping more film-based 3D screens to Sony which are used in the latter’s Bravia television sets, LG CFO Jeong Ho-young told The Korean Times in a report Tuesday. The LG-Sony collaboration comes as the penetration rate of LG’s film-based 3D panels is projected to grow by more than 50 percent, the report said.

It added that the partnership indicated Sony’s switch from relying on Samsung, and its battery-powered 3D technology, to LG which is pushing its cheaper film-based 3D technology, undercutting its Korean rival Samsung.

Sony terminated its previous LCD joint venture with Samsung in a bid to boost its loss-making TV business, as prices of LCDs dropped due to Japan’s move to digital terrestrial broadcast which stifled demand for TV sets. Sony sold back its stake to Samsung in October last year, ending the partnership. …

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