ETC

News Stories

Among the topics covered are:

– The current state of 3D

– What segment of the population is interested in learning more about 3D

– What segment of the population is most interested in bringing 3DTV into their home

– The forecast for 3D TVs over the next three years

This report is a must read for anyone involved in the manufacturing, marketing and merchandising of 3DTV and 3D content.

Topics Included In Study: Content; Digital Television; Gaming; Video

Measurements: Awareness; Expenditures (Future); Interest; Purchase Intentions; Satisfaction

To advance technology and innovation within the entertainment industry
To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues
To understand the impact of technology on the consumer experience and the creative process
To connect and leverage the University of Southern California’s extensive research facilities, faculty and student body with companies
To provide insight about emerging consumer habits
To convene industry peer groups and partners to share knowledge and experience
To create an environment for testing and evaluation of proposed technology solutions
To help identify new business models for the entertainment industry
To improve the consumer experience and advance the art of entertainment as the 21st century unfolds