LG will unveil consumer passive 3D TVs at CES in Jan, but market starting April, 2011

————————————-

WITH 32-INCH TO 55-INCH screen sizes to be on offer from April 2011, LG Display’s passive eye boggling technology tellies will have the big selling point that you will be able to use the stereoscopic specs you got at the cinema.

These LG 3D TVs polarise the screen so the glasses can have lenses that don’t do anything, or are passive to use the jargon. LG has let slip that they will go on sale in the UK in April, but they will be unveiled at CES in January.

Speaking at the unveiling of an online promotional interactive video, LG told The INQUIRER, “In April we’re going to launch a whole new range of… TVs which is based on passive technology. We’ll be going from 32-inch to 55-inch, we’ll have a number of different series with different features and different prices.”

Cinemas use passive glasses because they are able to project images onto the big screen that the passive glasses can present to the wearer’s two eyes in such a way as to provide the appearence of depth. Because passive glasses are just lenses, they are very cheap compared to active glasses that cost about £100 as they require a shutter system and radio communication with the display.

LG is hoping that its interactive 3D telly promotion, which can be found here and shows pre-filmed sequences played in relation to keywords from viewers’ requests, helps to inform a public that thinks High Definition tellies will turn any signals plugged into them into an HD 1080p quality picture.

For those waiting to buy the auto-stereoscopic spec-less tellies, LG does not expect them to tip up until later in the decade. It expects prototypes to appear more widely soon, but for LG Display commercial viability is still some years away.
See the full story here: http://www.theinquirer.net/inquirer/news/1931196/lg-launch-range-3d-tellies-passive-glasses-april