“Internet piracy is continuing to grow, and physical piracy is staying about the same,” reported Wendy Aylsworth, senior vp technology at Warner Bros. Technical Operations, Wednesday during a panel on content protection and piracy. “We are not trying to eliminate all piracy; it is impossible to do so. It is a matter of keeping it at a manageable level.”
Digital copy and managed copy processes were discussed, as well as DECE’s UltraViolet. Aylsworth offered an overview of UltraViolet, while reporting that existing CE devices may be upgradable and new UV-supported devices are being built.The new UV-supported devices are expected to begin to rollout later this year.
Aylsworth reported that adoption of digital copies has not been as rapid as the industry would like. But she added that she remains optimistic and encouraged to continue.
Asked if she thought UltraViolet would take over, Aylsworth responded: “I think they will all sort of merge together. There are all sorts of discussions about how that might occur.”