News Stories

Samsung is getting into the mobile-ad market

[CNET]

Samsung will create a mobile-advertising exchange via a new partnership with OpenX, setting itself up as a potential advertising competitor to Google and Apple.  …

… The deal with OpenX is an expansion of Samsung’s existing strategy to enable advertising on its products. Earlier this year, Samsung established AdHub to sell advertising for its Internet connected TVs. Through the AdHub, brands will be able to deliver 3D, video, and other interactive advertisements into the living room via Samsung’s SmartTVs. Samsung’s AdHub is expanding its capabilities with the OpenX partnership to include mobile devices.  …

See the full story here: http://news.cnet.com/8301-30686_3-57408909-266/samsung-is-getting-into-the-mobile-ad-market/

YOUTUBE CHANNELS

Our Youtube channel can be found here
Watch the vNAB videos below

SOUNDCLOUD TALKS

MISSION

  • To advance technology and innovation within the entertainment industry
  • To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues
  • To understand the impact of technology on the consumer experience and the creative process
  • To connect and leverage the University of Southern California’s extensive research facilities, faculty and student body with companies
  • To provide insight about emerging consumer habits
  • To convene industry peer groups and partners to share knowledge and experience
  • To create an environment for testing and evaluation of proposed technology solutions
  • To help identify new business models for the entertainment industry
  • To improve the consumer experience and advance the art of entertainment as the 21st century unfolds

ETC Events

AI Roundtable // Building “Safe” Agents Using Claude Code: A Quick Tutorial
(April 24, Members Only)

Quarterly Board Meeting
(June 4, Closed Meeting)

All Members Meeting
(June 18, Members Only)