News Stories

SmartBrief coverage of ETC@USC/CEA 3D in the home white paper

3-D TV was one of the biggest themes emerging from the 2010 International CES, but is it a viable home-entertainment technology? While we’ve had 3-D in some form for more than 100 years, it is now pushing into the living room. Can it survive and will it make a difference? CEA and Entertainment Technology Center present a follow-up to their groundbreaking 2009 3-D study, covering the current state of 3-D and forecasts for the next three years. The report is a must read for anyone involved in the manufacturing, marketing and merchandising of 3-D TV and 3-D content. It is available free to CEA members of for purchase in the CEA webstore.

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MISSION

  • To advance technology and innovation within the entertainment industry
  • To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues
  • To understand the impact of technology on the consumer experience and the creative process
  • To connect and leverage the University of Southern California’s extensive research facilities, faculty and student body with companies
  • To provide insight about emerging consumer habits
  • To convene industry peer groups and partners to share knowledge and experience
  • To create an environment for testing and evaluation of proposed technology solutions
  • To help identify new business models for the entertainment industry
  • To improve the consumer experience and advance the art of entertainment as the 21st century unfolds

ETC Events

 

ETC Quarterly Board Meeting (closed meeting)
(March 6)


ETC Quarterly All Members Meeting (closed meeting)
(March 21)