Description:
3DTVs are now widely available in the marketplace but how is this burgeoning category doing at retail? Get an updated look at the current state of 3DTV. Explore which consumers are most interested in buying a 3DTV and their early impressions of it. Discover how 3D home entertainment technology products are selling including 3DTV and 3D Blu-ray players. Learn about the early impressions of sales associates and consumers as they see this technology at retail for the first time. Get an early glimpse at how this category will do this fall as we head into the Holiday season.
Participants will learn:
- The sales profile for 3DTVs and what is expected for the remainder of 2010
- The consumer profile most interested in buying a 3DTV
- The retail environment for 3DTV from the eyes of both the consumer and the sales associate
Who should attend:
- Everyone involved in the marketing and merchandising of 3D
- Everyone involved in the 3D ecosystem
- Retail analysts covering the hardline retail sector
Register Now! Click here
CEA Members – Free
non-members – $99.00
Please RSVP by Monday, September 6. Registration is limited.
Questions? E-mail the Webcast Team or call 703-907-7797.
The Current State of 3DTV
Date: Tuesday, September 7
Time: 2–3 p.m. (ET) / 11 a.m. – Noon (PT)
Presenter: Shawn DuBravac, Chief Economist and Director of Research and Ben Arnold, Senior Research Analyst, Consumer Electronics Association (CEA)
Presenters’ Bios:
Shawn DuBravac is the chief economist and director of research for the Consumer Electronics Association (CEA), where he helps direct CEA’s economic analysis and market research initiatives. Located just outside Washington DC, CEA is a top 15 trade association representing some 2,000 technology companies.
DuBravac holds the Chartered Financial Analyst (CFA) designation and serves on the Board of the CFA Society of Washington, DC. He is an adjunct professor in George Washington University’s MBA program. You can follow Shawn on Twitter at @twoopinions.
Ben Arnold is senior research analyst for the Consumer Electronics Association. In this role, Arnold provides a wide array of research support on consumer and strategic initiatives pertinent to CEA and the CE industry. A veteran analyst, Arnold has worked as a senior analyst of marketing research at USA Today and as a media planner at MediaVest NY. He received a bachelor’s degree in foreign affairs from the University of Virginia. You can follow Ben on Twitter @Techbarnold