News Stories

Activate Stereoscopic 3D in 3DVIA Scenes with a Click of a Button

We are pleased to announce yet another fantastic new beta enhancement to the 3DVIA Scenes online application and virtual environment platform.  3DVIA users and their visitors can now experience their creations in full stereoscopic 3D.  All existing and new 3DVIA Scene applications will be automatically upgraded to enable visitors to toggle between regular and stereoscopic viewing cameras. This includes anaglyph, side-by-side, line-by-line and checkerboard options. Creating a stereoscopic 3D online has never been easier.

Have a 3D Television? Not only will the new feature allow to you create an even more realistic online application but this is quite possibly the easiest way to create a stereoscopic application for use with your 3D television.  We are testing this beta feature on 3D TVs right now and invite our users to share their experiences on the 3DVIA Scenes forums.

Read the full story here: http://www.3dvia.com/blog/activate-stereoscopic-3d-in-3dvia-scenes-with-a-click-of-a-button/

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Dassault Systèmes’ 3DVIA Turns the Virtual World into a Stereoscopic 3D Experience at 2011 Game Developer’s Conference

3DVIA Scenes Users Now Experience Their Virtual World and 3D App Creations in Full Stereoscopic 3D for Use Online and on 3D Televisions with the Click of a Button

Dassault Systèmes, a world leader in 3D and Product Lifecycle Management (PLM) solutions, today announced that users of 3DVIA Scenes, a free online 3D publishing application, can share their creations in fully immersive stereoscopic 3D. With this update, over 230,000 3DVIA.com content creators can interact inside their applications online or through PC-connected TVs using anaglyph (red/blue), side-by-side, line-by-line or checkerboard-capable 3D glasses.

“This is quite simply the easiest way for anyone to create a stereoscopic 3D application online,” said David Laubner, VP, online product marketing, 3DVIA, Dassault Systèmes. “We are always looking for ways to expand the 3D content creation market and are excited to see what our consumer and professional customers will create using the new enhanced 3DVIA Scenes.”

3DVIA Scenes is a powerful, yet easy-to-use, Web-based 3D publishing application. With a library of pre-made 3D environments and models, anyone can quickly create and publish realistic and interactive multi-user applications to his or her Website or Facebook page. To activate stereoscopic 3D, users simply click a button within the 3DVIA Scenes application and toggle between anaglyph, side-by-side, line-by-line and checkerboard viewing cameras.

See the original post here: http://www.mtbs3d.com/index.php?option=com_content&view=article&id=12275&Itemid=89

The Year of 3D?

(Philip Lelyveld comment: this is a good overview update.)

While stereo 3D grabbed industry headlines in 2010, arguably a bigger story was that the global economy finally shuddered back to life. It’s not a done deal, nor is it a return to the dizzying growth rates of previous decades, but it is a return to liquidity and a return to investment.

Certainly it helped invigorate the last IBC in September, which posted its second highest attendance figures ever..Reliably hype-driven as ever, the show was all about 3D and its golden future. But is that future one of proper gold or simply pyrite glistening on the rocks?

The amount of activity is fairly astonishing for a format that was still on the drawing board a little over a year ago. Estimates are that around 50 broadcasters are involved in stereo 3D worldwide, most operating in the pay-TV arena, with 20 in the throes of launching actual specialised 3D channels and the others either in the planning stages or conducting significant trials.

It does tick a lot of boxes. Box one: the pipeline is undoubtedly there, with the technology now firmly production proven after a summer of sport that stretched from the FIFA World Cup in South Africa to the Ryder Cup in Wales, though the single chassis cameras that everyone’s waiting for still need work according to most early adopters.

Box two: the content is coming too, albeit slowly, and with perhaps more 2D to 3D conversion now being planned than anyone would initially have wished for.

And box three: even the sets are slowly dropping down to a price that could be considered affordable by anyone who didn’t want to take out a mortgage and suffer a credit reference to buy one, amazon.com prepared to sell a Samsung 46-inch model at time of writing for US$1200.

However, business is not about the number of boxes ticked while working down a spreadsheet, it’s about the total highlighted at the bottom. 2011 is the crunch year for 3DTV, as it’s the year when broadcasters get to assess the only real statistic that matters: how many people are donning the glasses and watching. And there are some indications that the Emperor’s new clothes might be getting a bit frayed round the edges already. At the recent CES, some visitors noticed an increased coolness to the format from set manufacturers, who instead were pumping Connected TV, and recently conducted US market research suggests that 23% of people are interested in 3DTV before seeing a demonstration, but only 12% retain their ardour afterwards.

Admittedly, against this you have to measure the continued popularity of the format in cinemas at least, and also the slow emergence of glasses-free displays. But what 3DTV really needs is a shop window, a global event where the entire world watches, to define it. HD had Beijing 2008, will 3D have London 2012?

At best the answer is a qualified maybe. The signals are impressively mixed. The manufacturers, with Panasonic leading the charge, are all over it and promising great things, but Olympic Broadcasting Services’ Manolo Romero is cautious, on record as saying that OBS might experiment with recording some events (notably the opening ceremony in 3D) but not as yet seeing any great demand from broadcasters for 3D.

And while pay-TV leads the development and deployment of the format, it has to be admitted that that is unlikely to change any time soon. Indeed, the national broadcasters might well be concentrating their efforts elsewhere. One of the subplots from last year was that there’s a definite buzz building around Augmented Reality, where graphics overlays impart information to the viewer. This, of course, has been done before (the ill-fated quokka.com etc), but previous systems succumbed to the twin lacks of bandwidth and processing grunt. Now these are less of an issue, and every AV product worth its salt ships with either an Ethernet or wireless connection. As CES illustrated, developments in this area could be rapid.

Then, of course, there’s Super Hi-Vision, which, lest we forget, couples a mammoth 7680 x 4320 resolution with 22.2 audio, and has made the same sort of astounding progress in the past couple of years as 3D has, albeit lagging a couple of years behind. Developers NHK talk confidently of location-based installations in the here and now and test broadcasts beginning in 2015, which is too late for the next Olympics but bang on time for the one after.

And finally, a recent BBC/NHK test transmission from London to Japan even looked into the prospect of combing the two formats, using ten HD cameras to add a third dimension to a SHV stream. It seems the perfect technology to back for those that like to hedge their bets, though maybe we’d better just double check that that recession is truly over with first…

Andy Stout is a frequent contrubitor to TV Technology Europe.

See the original post here: http://www.tvtechnology.com/blog/114530

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Specification for Naming VFX Image Sequences Released

ETC’s VFX Working Group has published a specification for best practices naming image sequences such as plates and comps. File naming is an essential tool for organizing the multitude of frames that are inputs and outputs from the VFX process. Prior to the publication of this specification, each organization had its own naming scheme, requiring custom processes for each partner, which often resulted in confusion and miscommunication.

The new ETC@USC specification focuses primarily on sequences of individual images. The initial use case was VFX plates, typically delivered as OpenEXR or DPX files. However, the team soon realized that the same naming conventions can apply to virtually any image sequence. Consequently, the specification was written to handle a wide array of assets and use cases.

To ensure all requirements are represented, the working group included over 2 dozen participants representing studios, VFX houses, tool creators, creatives and others.  The ETC@USC also worked closely with MovieLabs to ensure that the specification could be integrated as part of their 2030 Vision.

A key design criteria for this specification is compatibility with existing practices.  Chair of the VFX working group, Horst Sarubin of Universal Pictures, said: “Our studio is committed to being at the forefront of designing best industry practices to modernize and simplify workflows, and we believe this white paper succeeded in building a new foundation for tools to transfer files in the most efficient manner.”

This specification is compatible with other initiatives such as the Visual Effects Society (VES) Transfer Specifications. “We wanted to make it as seamless as possible for everyone to adopt this specification,” said working group co-chair and ETC@USC’s Erik Weaver. “To ensure all perspectives were represented we created a team of industry experts familiar with the handling of these materials and collaborated with a number of industry groups.”

“Collaboration between MovieLabs and important industry groups like the ETC is critical to implementing the 2030 Vision,” said Craig Seidel, SVP of MovieLabs. “This specification is a key step in defining the foundations for better software-defined workflows. We look forward to continued partnership with the ETC on implementing other critical elements of the 2030 Vision.”

The specification is available online for anyone to use.

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