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DCinemaToday’s Coverage of ETC@USC and International 3D Society’s newly announced 3D University for 3D pros.

The International 3D Society will be presentng a “3D University” educational series for 3D professionals in association with the Entertainment Technology Center at USC.  The first class is scheduled for July 17, 9 a.m.-3 p.m. at The Walt Disney Studios and will focus on several 3D applications and processes.  The July seminar will concentrate on 3D theory and applications related to basic capture and stereography concepts; shooting sporting and live events; and budgeting and workflow.

A blue-ribbon panel of experts in the educational series will include Phil McNally, Stereoscopic Supervisor, DreamWorks Animation (DWA); Bruce Dobrin, Principal Technology Architect, Sony 3D Technology Center, Sony Corporation of America;Steve Schklair, Founder and CEO, 3ality Digital Systems, the technology and production subsidiary  of  3ality Digital, LLC;   John Nicolard, Head of Digital Production, FotoKem and Phil Lelyveld, Business Development and Strategy Advisor, USC Entertainment Technology Center.

International 3D Society sponsors include Signature Sponsor XpanD and Founding Sponsors MasterImage 3D, Panasonic Hollywood Lab, DreamWorks Animation (DWA), Dolby, IMAX, and Member Sponsor, Discovery Communications.   For membership or to RSVP, please visit info@international3dsociety.com.

IT News Online quotes David

David Wertheimer, Executive Director of ETC, remarked, “We are at an inflection point in the development of the stereoscopic 3D market. Digital 3D technology makes just about anything possible, but there are now far too few individuals who understand the art and nuance of making great 3D. This series is a tangible leap towards broadening that foundational knowledge throughout the cinema, television, and live events industries.”

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Specification for Naming VFX Image Sequences Released

ETC’s VFX Working Group has published a specification for best practices naming image sequences such as plates and comps. File naming is an essential tool for organizing the multitude of frames that are inputs and outputs from the VFX process. Prior to the publication of this specification, each organization had its own naming scheme, requiring custom processes for each partner, which often resulted in confusion and miscommunication.

The new ETC@USC specification focuses primarily on sequences of individual images. The initial use case was VFX plates, typically delivered as OpenEXR or DPX files. However, the team soon realized that the same naming conventions can apply to virtually any image sequence. Consequently, the specification was written to handle a wide array of assets and use cases.

To ensure all requirements are represented, the working group included over 2 dozen participants representing studios, VFX houses, tool creators, creatives and others.  The ETC@USC also worked closely with MovieLabs to ensure that the specification could be integrated as part of their 2030 Vision.

A key design criteria for this specification is compatibility with existing practices.  Chair of the VFX working group, Horst Sarubin of Universal Pictures, said: “Our studio is committed to being at the forefront of designing best industry practices to modernize and simplify workflows, and we believe this white paper succeeded in building a new foundation for tools to transfer files in the most efficient manner.”

This specification is compatible with other initiatives such as the Visual Effects Society (VES) Transfer Specifications. “We wanted to make it as seamless as possible for everyone to adopt this specification,” said working group co-chair and ETC@USC’s Erik Weaver. “To ensure all perspectives were represented we created a team of industry experts familiar with the handling of these materials and collaborated with a number of industry groups.”

“Collaboration between MovieLabs and important industry groups like the ETC is critical to implementing the 2030 Vision,” said Craig Seidel, SVP of MovieLabs. “This specification is a key step in defining the foundations for better software-defined workflows. We look forward to continued partnership with the ETC on implementing other critical elements of the 2030 Vision.”

The specification is available online for anyone to use.

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