News Stories

Coming to a flat screen near you (China)

[China Daily]

Industry experts are predicting a dramatic surge in sales of three-dimension (3D)televisions – up to 6 million units – in China this year.When 3D TVs entered the Chinese market last year, the cutting-edge technology and sky-highprices scared off many customers. By the end of 2010, 3D TVs only accounted about 2 percentof total flat-screen TV sales.

“The figure has increased to 11 percent, because prices decreased about 30 percent comparedwith last year, and more families will consider buying a 3D TV this year or next,” said Lu Renbo ofthe China Electronic Chamber of Commerce.

According to the domestic research company All View Consulting Ltd (AVC), 3D TVs accountedfor only 2.6 percent of the TV market in China in the first quarter of 2011. However, the shareincreased to 15.7 percent in August and 3D capability is expected to be a “must have” functionfor TV shoppers next year.  …

In order to cater for the Chinese market, the companies are cutting their prices. However, LGhas not only slashed the prices of its 3D TVs but is also offering low-cost 3D glasses. In themarket, FPR glasses are lighter and can be purchased for about $10 a pair, while SG glasses,which contain batteries, are heavier and cost around $100.  …

Read the full story here: http://www.chinadaily.com.cn/cndy/2011-10/08/content_13845367.htm

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