CBC, Panasonic Canada team to bring enhanced viewing experience
Listen up, hockey fans and electronics aficionados: Hockey Night in Canada is going 3D.
And the best news is, you have time to search the market for a 3D television that will suit your needs.
The CBC and Panasonic Canada announced Wednesday they will bring the first 3D broadcast of HNIC to Canadian homes on Dec. 11 when the Toronto Maple Leafs host the Montreal Canadiens.
The second 3D broadcast available during the 2010-11 NHL season is scheduled for Feb. 20 at McMahon Stadium in Calgary when the Flames host the Canadiens in the Heritage Classic.
“We are very pleased to partner with Panasonic on this unique and ground-breaking initiative,” Scott Moore, executive director for CBC Sports, said in a statement. “Together, we will be bringing an experience to Canadian hockey fans that has never been done before.
“This is a Canadian first and a very exciting time for television and hockey in Canada.”
1st slate of games coming
Hockey fans will require a special 3D TV and glasses to view the games, which will be aired on a still-to-be-determined separate channel from regular HD broadcasts.
Starting in October, Panasonic will be the official 3D and HD TV sponsor of HNIC.
Having worked closely with Hollywood to develop full HD 3D technology, Panasonic will help bring a new dimension to the HNIC broadcast.
“Panasonic is at the forefront of 3D innovation, leading the charge on developing technology for both industry professionals and everyday Canadians,” said Ian Kilvert, general manager, corporate brand management for Panasonic Canada Inc.
“With our expertise and cutting-edge products, it makes sense to partner with the CBC to help bring the first-ever 3D hockey viewing experience into Canadian living rooms.”
The first HNIC broadcast of the regular season is Oct. 7, featuring Montreal at Toronto at 7 p.m. ET and Calgary at Edmonton at 10 p.m. ET.
Read more: http://www.cbc.ca/sports/hockey/story/2010/09/29/sp-hockey-night-panasonic.html#ixzz15kTRsLl1