News Stories

3D- Game Consoles to Cross 11 Million Units in 2014

Recently there have been many advancements in 3D technology. Autostereoscopic 3D technology is a new type that does not require special glasses to view the movie. This type of technology is now finding its way into mobile devices such as smartphones and hand held game consoles.

Take the example of Nintendo who now plans to implement the new 3D technology in its handheld game console. Nintendo will dub this technology as 3DS and it will introduce this new technology in the first half of 2011. In-Stat claims that the introduction of this technology will improve sales to over 11 million units of the 3D enabled handheld game consoles by the year 2014.

Stephanie Ethier, senior analyst of In-Stat (News – Alert), said the upgrade of 3D technology in handheld game consoles will happen faster than any other segment such as mobile phones in the coming year.

This is because of the two leading handheld game companies who want something different and new to attract customers and differentiate from one another in the fast growing hand held game console market. 3D technology will be a big differentiator in this category.

Every game console manufacturer is now taking the transition from 2D technology to 3D technology very seriously. The rise of games with 3D environments such as Star Fox and Virtual Racing made manufacturers sit up and take notice of the potential of 3D environment.

The 3D environments in games from different manufacturers were widely marketed and they opened doors to more complex games which prove to be as realistic as possible. Now consumers have games made from movies such as Legend of Zelda and Golden Eye 007.

There has been a decline in cartridges with the rise of CDs and after some time there will be no use of CDs as games will be in built-in hard drives of the game consoles.

TMC (News – Alert) had also reported about how the interest of the users in 3D gaming goes beyond the avid gamer. The gamers require more 3D education.

Original story post here: http://www.tmcnet.com/ce/articles/133780-3d-game-consoles-cross-11-million-units-2014.htm

Playboy looks to new TV models, 3D for revitalisation Read more: Playboy looks to new TV models, 3D for revitalisation

Amid crumbling circulation and struggling sales, Playboy founder Hugh Hefner is planning to go private with the iconic company, in order to more quickly restructure and implement revitalisation strategies. At the heart of the plans for the Bunny is finding new business partners for new television and Internet initiatives, including 3D.

“We will strike new partnerships for our digital and TV businesses,” CEO Scott Flanders told Bloomberg. “We have to take huge restructuring charges to form those relationships, and doing so outside the public environment I think will make it easier.” Hef will pay $207 million to buy back his company from investors; the company has lost $200 million in the last two years.

Last fall Playboy TV tried to court female subscribers as a way to boost its overall health, dubbing it “TV for 2.” The content mix was shifted to showcase more intimacy and less actual pornography. The channel has had middling success. The next attempts will try to leverage technology rather than editorial changes.

Hence, 3D programming is being explored, Flanders added, especially since the costs have come down and the technology is becoming more widely deployed. It also has a competitive interest in doing so: rival Penthouse already has a 3D adult channel in the works.

Licensing of content will be another big push for the company. Finding a way to peacefully coexist or partner with Internet properties will also be key.

Right now Playboy offers a premium subscription channel along with pay-per-view on-demand content. But it’s struggled lately in an era of competitive, cheap and easily accessible Web porn, losing $8 million in TV revenue in 2010, when TV brought in $90 million.

We need to “accelerate our partnerships,” Flanders told Bloomberg. “That’s our future.”

Original post here: http://www.rapidtvnews.com/index.php/201101139782/playboy-looks-to-new-tv-models-3d-for-revitalisation.html

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Specification for Naming VFX Image Sequences Released

ETC’s VFX Working Group has published a specification for best practices naming image sequences such as plates and comps. File naming is an essential tool for organizing the multitude of frames that are inputs and outputs from the VFX process. Prior to the publication of this specification, each organization had its own naming scheme, requiring custom processes for each partner, which often resulted in confusion and miscommunication.

The new ETC@USC specification focuses primarily on sequences of individual images. The initial use case was VFX plates, typically delivered as OpenEXR or DPX files. However, the team soon realized that the same naming conventions can apply to virtually any image sequence. Consequently, the specification was written to handle a wide array of assets and use cases.

To ensure all requirements are represented, the working group included over 2 dozen participants representing studios, VFX houses, tool creators, creatives and others.  The ETC@USC also worked closely with MovieLabs to ensure that the specification could be integrated as part of their 2030 Vision.

A key design criteria for this specification is compatibility with existing practices.  Chair of the VFX working group, Horst Sarubin of Universal Pictures, said: “Our studio is committed to being at the forefront of designing best industry practices to modernize and simplify workflows, and we believe this white paper succeeded in building a new foundation for tools to transfer files in the most efficient manner.”

This specification is compatible with other initiatives such as the Visual Effects Society (VES) Transfer Specifications. “We wanted to make it as seamless as possible for everyone to adopt this specification,” said working group co-chair and ETC@USC’s Erik Weaver. “To ensure all perspectives were represented we created a team of industry experts familiar with the handling of these materials and collaborated with a number of industry groups.”

“Collaboration between MovieLabs and important industry groups like the ETC is critical to implementing the 2030 Vision,” said Craig Seidel, SVP of MovieLabs. “This specification is a key step in defining the foundations for better software-defined workflows. We look forward to continued partnership with the ETC on implementing other critical elements of the 2030 Vision.”

The specification is available online for anyone to use.

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