Table of contents:
Executive summary
Introduction
Screens
Superior box office performance
Competition among top US exhibitors
Equipment providers
Content
Opportunities
Threats
Investment/Returns
The market for digital 3D cinema
Introduction to digital 3D cinema
Producing content in 3D
CG Animations
Dimensionalisation
Live action – film
Live action – digital/hybrid
Challenges for 3D film production
Studio involvement in digital 3D
Walt Disney
Sony Pictures Entertainment
Warner Brothers
Twentieth Century Fox
Universal Pictures
Paramount Pictures
Dreamworks SKG
Dreamworks Animation
Independents
Technical standards for digital 3D cinema
Mastering
Distribution
Exhibition
Stereoscopic formats and technology
Brief historical perspective
Anaglyph
Imax 3D
Technology
Advantages
Content
Digital
Opportunities
Digital 3D
Technical attributes of digital 3D
Image alignment
Screen gain
Silver screen
Overview of digital 3D technology
Active/Shutter glasses
Technology
Equipment
List of complete system for active eyewear
Eyewear
Screen
Advantages
Disadvantages
Active glasses manufacturers
Macnaughton (NuVision Inc)
Vrex
SoftPixel
Circular polarisation
RealD
Equipment
Eyewear
Screen
Advantages
Disadvantages
RealD
Linear Polarisation/Two Projector model
Technology
Equipment
Eyewear
Screen
Advantages
Disadvantages
Wavelength triplet technology
Dolby 3D Digital System
Technology
Equipment
Eyewear
Screen
Advantages
Disadvantages
Autostereoscopic 3D
Future technology prospects
Digital 3D cinema exhibition:
Opportunities and threats
Opportunities
Differentiation
Windows
3D franchises
Stream of content
Piracy
3D as a catalyst for digital
Marketing opportunities
Content
New content
Alternative content 3D
Live 3D content
Library 3D titles
Commercial
Trailers
Advertising
Exhibition
Premium pricing
Longer run
3D box office
Higher attendance ratios
Market Competition
Threats
3D quality
Longevity
Novelty factor
Linked to theatrical survival
Content
Maintaining a flow of content
Industry
Market niche
Loss of downstream revenues
Prime locations
Screens
Scale
Access to screens
Screen suitability
Technology
4K projectors
Competing 3D formats
Light
Silver screen
VPF agreements
Digital 3D cinema: The numbers
Market overview
Regional
Territories
Driver territories
1. USA
2. Korea
3. Australia
4.Germany
5. UK
US exhibitors
International exhibitors
Carmike
Rave Motion Pictures
National Amusements
Regal
Cinemark
Digital 3D systems
3D box office
Potential 3D releases
Distribution of 3D movies
Other 3D applications
Mobile
Business models for digital 3D cinema
Development of the digital 3D market
Exhibitors driving growth
Business Models for digital 3D cinema
Third party schemes
Leasing
Real D
Joint venture/profit sharing
Xpand
Exhibitor-led
Capital investment
Active glasses
Capital investment
Dolby 3D system
Capital investment
Premium pricing
Fixed charge
Flexible pricing
Additional revenue generation – 3D
Digital 3D facilitators
Kodak
AccessIT
Ballantyne of Omaha
Dolby
Atlab Australia
FTT
Market analysis of investments and returns
Part one: Investments
Part two
Revenue/Profit
Investments for the digital 3D stereoscopic format
RealD
Eyewear
Equipment
Screen
Active eyewear
Eyewear
Equipment
Screen
Xpand
Investments
Glasses
Equipment
Screen
Additional information
Glasses
Equipment
Screen
Part two
Revenue and Profits
Methodology
Surcharge revenues
Costs
Profit generation
Case Studies
Chicken Little
Monster House
Nightmare before Christmas 3D
Meet Th e Robinsons
Summary
Sliding scale model
Additional revenues