To advance technology and innovation within the entertainment industry To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues To understand the impact of technology on the consumer experience and the creative process To connect and leverage the University of Southern California’s extensive research facilities, faculty and student body with companies To provide insight about emerging consumer habits To convene industry peer groups and partners to share knowledge and experience To create an environment for testing and evaluation of proposed technology solutions To help identify new business models for the entertainment industry To improve the consumer experience and advance the art of entertainment as the 21st century unfolds
