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Global Market Penetration Rate of 3D TVs to Hit 10% This Year

[Cens.com]

Based on shipment of around 6.6 display panels specifically for 3D TVs surveyed in the third quarter of this year, DisplaySearch, a market researcher, forecast that the global market penetration rate of 3D TVs may hit 10% at the end of 2011. 

DisplaySearch’s report indicates that the 3D TV panel shipment in the third quarter robustly grew by 27% from the second quarter to constitute a market penetration rate of 12%, with that of polarizer-based 3D and shutter models posting a 34% and 23% increase, respectively. 

Buoyed by downstream suppliers’ strong demand, the market researcher noted, 3D panel shipment is expected to surge further to 8.5 million units in the fourth quarter of this year, representing a 30% growth from a quarter earlier; and the annual shipment will total 21.5 million units to command 10% of total TV panel shipment at the end of the year. Of overall TV panel shipment, 4% will be polarizer-based models and 6% shutter models.  …

Read the full story here: http://news.cens.com/cens/html/en/news/news_inner_38563.html

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