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HPA Offers Vision of the Future

The entertainment technology community made its annual trip to Palm Springs for the Hollywood Post Alliance Technology Retreat.

The event, held at the Westin Mission Hills in Rancho Mirage, began with the HPA Insight / Foresight Visions of the Future supersession. During the session, Steve Weinstein of MovieLabs outlined industry trends. Among his observations:

–Out of favor: Ad driven models, service businesses, betting on hits, mobile content, and search engines.

–Renewed Importance: Big ideas, team/track record, quick to revenue, and limited competition.

–“This is not just a recession, it is a revamping of the model.” Some companies have already prompted massive change, such as Skype and Amazon; or are poised to do so, such as Hulu and YouTube.

–What do trends mean for post? Fewer shows, loss of control, loss of audience, outsourcing, desktop tools.

Weinstein concluded that those who acknowledge the trends, realize there is opportunity. He suggested a focus on the future: Take a startup mentality, improve the technology, and increase services.

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  • To advance technology and innovation within the entertainment industry
  • To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues
  • To understand the impact of technology on the consumer experience and the creative process
  • To connect and leverage the University of Southern California’s extensive research facilities, faculty and student body with companies
  • To provide insight about emerging consumer habits
  • To convene industry peer groups and partners to share knowledge and experience
  • To create an environment for testing and evaluation of proposed technology solutions
  • To help identify new business models for the entertainment industry
  • To improve the consumer experience and advance the art of entertainment as the 21st century unfolds

ETC Events

 

ETC Quarterly Board Meeting (closed meeting)
(March 6)


ETC Quarterly All Members Meeting (closed meeting)
(March 21)