“Preparing for the Multiverse” was the subject of ETC@USC’s latest virtual Digital Town Square half-day event (February 16th, 1:30pm – 4:45pm). As the culture, art and commerce spaces rebalance to incorporate blended physical and virtual options, it is clearly important that we understand early on how changes will impact our business and creative endeavors. Making up the list of speakers were Eric Holdener, Founder & CEO, and Rachel Joy Victor, Director of Strategic Insight & User Experience at Kinestry, an Innovation Studio; Edward Saatchi, Founder of Fable Studio and Organizer of The Culture DAO; Krista Kim, Founder of the Techism movement, contemporary artist, and Mettaverse world builder; Caitlin Burns, Director of Story at Palm NFT Studio; and Catherine D Henry, SVP Growth: Metaverse & Innovation Strategy at Media.Monks.  Phil Lelyveld, Director of ETC’s Immersive Media Experience project moderated.  Our speakers spend their days thinking about how the emerging metaverses will impact creativity, business development and the fabric of society. We chose the word “multiverse” because we expect many metaverses to develop and compete — some designed top-down by multinational corporations and others developed bottom-up by DAO communities.  The program and recorded sessions are available at ETCentric.org/multiverse