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Exhibitors in the 3D Pavillion in the south hall included:

–The 3D@Home Consortium

–3Ality Digital, which is going to being selling its 3D camera rigs, as well as offer filmmakers a 3D production training and certification program

–3DTV Corp., offering 3D production services.

–ETRI, which demoed glasses free 3D on mobile devices.

–Qube Cinema, which highlighted its QubeMaster Pro software for the creation of 3D DCPs.

–American Paper Optics, which makes a variety of 3D paper and plastic 3D glasses, including anaglyphic, polarized, and ColorCode 3D.

To advance technology and innovation within the entertainment industry
To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues
To understand the impact of technology on the consumer experience and the creative process
To connect and leverage the University of Southern California’s extensive research facilities, faculty and student body with companies
To provide insight about emerging consumer habits
To convene industry peer groups and partners to share knowledge and experience
To create an environment for testing and evaluation of proposed technology solutions
To help identify new business models for the entertainment industry
To improve the consumer experience and advance the art of entertainment as the 21st century unfolds