News Stories

Sony Warming to the Idea of Portable 3D

[by Logan Westbrook, The Escapist]

Portable 3D isn’t ready for primetime just yet, says Sony, but that may soon change.

Sony hasn’t put 3D in the NGP, or PS Vita, or whatever it ends up being called, but that doesn’t mean that it will never make a 3D handheld. Sony’s Mick Hocking says that when it comes to 3D, the company’s focus is still on home entertainment, but that portable technology is “rapidly improving.”

Hocking, who heads up the 3D team for Sony Worldwide Studios, said that the range of portable 3D devices being exhibited at this year’s CES show was proof that the technology was moving at a rather quick pace. He said that as these devices become more and more advanced, he could see that kinds of high-quality 3D effects that Sony wanted to create being feasible on a mobile device. However, he reiterated Sony’s position on 3D gaming, saying that at the moment, the best place – in Sony’s eyes at least – to play games in 3D was at home with a PS3.

It’s interesting to see the subtly different messages coming from Sony. SCE Europe Boss Andrew House hasdownplayed mobile 3D in the past, whereas Hocking has championed 3D as a “new creative medium,” and has praisedthe 3DS for “democratizing” the technology. Both men are toeing the company line about the best 3D being PS3 3D, but even through the neatly groomed PR spin, Hocking seems genuinely enthusiastic about the technology.

See the original post here: http://www.escapistmagazine.com/news/view/110534-Sony-Warming-to-the-Idea-of-Portable-3D

YOUTUBE CHANNELS

Our Youtube channel can be found here
Watch the vNAB videos below

SOUNDCLOUD TALKS

MISSION

  • To advance technology and innovation within the entertainment industry
  • To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues
  • To understand the impact of technology on the consumer experience and the creative process
  • To connect and leverage the University of Southern California’s extensive research facilities, faculty and student body with companies
  • To provide insight about emerging consumer habits
  • To convene industry peer groups and partners to share knowledge and experience
  • To create an environment for testing and evaluation of proposed technology solutions
  • To help identify new business models for the entertainment industry
  • To improve the consumer experience and advance the art of entertainment as the 21st century unfolds

ETC Events

 

ETC Quarterly Board Meeting (closed meeting)
(March 6)


ETC Quarterly All Members Meeting (closed meeting)
(March 21)