XpanD brings 3D technology to the fashion catwalks of Paris

By Rachel King | July 14, 2010, 2:32am PDT

Even high fashion is going 3D. As unpredictable and unbelievable as it seems, XpanD recently brought 3D technology to Paris Haute Couture Week. Maybe 3D isn’t just a fad after all.

No, the models didn’t wear fancy 3D-ready glasses. Rather XpanD shot selected runway shows by world-renowned designers such as Jean-Paul Gaultier and Valentino in native 3D to be aired on TV in July.

Fashion shows doesn’t seem like the most likely choice for developing 3D television programming, but it would be very interesting to see models in lavish clothes walk straight into the living room. Or it could be scary. Who knows?

To advance technology and innovation within the entertainment industry
To provide a neutral setting for the entertainment industry, technology and electronics companies and to identify and discuss pressing issues
To understand the impact of technology on the consumer experience and the creative process
To connect and leverage the University of Southern California’s extensive research facilities, faculty and student body with companies
To provide insight about emerging consumer habits
To convene industry peer groups and partners to share knowledge and experience
To create an environment for testing and evaluation of proposed technology solutions
To help identify new business models for the entertainment industry
To improve the consumer experience and advance the art of entertainment as the 21st century unfolds

XpanD brings 3D technology to the fashion catwalks of Paris: ZDNet

XpanD brings 3D technology to the fashion catwalks of Paris

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