AIR (Adobe Integrated Runtime), the popular app development platform for Internet and mobile devices, has extended its reach to include support for connected television.
Adobe announced that Samsung is supporting AIR across their line of Smart TV’s and it is safe to say that you will see other manufacturers follow suit. With over three million Adobe Flash developers who can use Adobe Creative Suite 5 to author content for AIR for TV, the platform already has a large built-in user base.
AIR 2.5’s cross-platform technology is especially good news for content companies who can re-purpose existing assets to quickly create an app for a movie property that can then be delivered across a spectrum of devices from Internet to mobile to TV.