News Stories

LG Aim to Bring 3D TV to Life with an Innoviative Q&A Widget

(To ask the characters in the LG interactive video widget questions, click here.)

The UK arm of LG is rolling out a brand new campaign to raise people’s awareness and change perception of cinema-tech 3D TV’s. The technology, also known as passive 3d uses similar glasses to those found in top end cinemas to deliver 3D pictures in a sustainable way in the living room.

The campaign started today in UK cinemas with a brand new advert to explain the technology and how it can be used in the home, it also introduces a new interactive tool where consumers can ask questions of two quirky characters – the tool is entitled ‘LG Brings 3D to life’.

The ‘widget’ features the same characters from the advert and includes over 50 responses for 3D questions and beyond. So if you want to know what the difference between active and passive 3D? Just ask. Other recommendations include asking about cost, about headaches, the future and even how 3d works – they will answer all of that and more.

Read the full story here: http://www.gadgetsandgizmos.org/lg-aim-to-bring-3d-tv-to-life-with-an-innoviative-qa-widget/

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